Cherry Assistant case study
Jessie Lizak scaled Reveting by hiring offshore through Cherry Assistant
“It is helping me scale Whiskey WinsDay and focus on things that actually help bring in revenue.”

About Reveting
Discover and grow your personal brand.
Reveting is a done for you podcasting and live streaming company that helps B2B founders and executives build personal brands across video, audio, and social.
Jessie Lizak is the Founder and CEO of Reveting, a done for you podcasting and live streaming company that helps B2B founders and executives build personal brands. She also hosts Whiskey WinsDay, co-hosts Deconstructing Data, and works as a Fractional CMO and marketing coach.
The challenge
What was holding Reveting back
Jessie was running every part of Reveting on her own. She hosted the podcast, set up shoots, edited video, cut clips, distributed across platforms, posted to social, sourced and booked guests, and ran client coordination. The result was a founder bottleneck that was capping how much new revenue she could bring in.
The solution
Roles Cherry Assistant placed at Reveting
- Full-time video editor
- Full-time podcast producer
- Full-time guest booker and client coordinator
Cherry Assistant placed three full-time offshore hires for Reveting. The video editor cuts long-form episodes into clips and short form social content. The podcast producer manages recording prep, episode workflow, and publishing across platforms. The guest booker and client coordinator handles outreach, scheduling, and the ongoing relationship with active clients.
The outcome
What changed for Reveting
Full-time hires placed
3 offshore specialists on the Reveting team
Founder time recovered
Jessie shifted from doing the work to leading the team
Revenue focus
More hours each week pointed at sales, partnerships, and Whiskey WinsDay growth
Video transcript
Jessie Lizak on working with Cherry Assistant
Hello, my name is Jessie Lizak. I'm founder and CEO of Reveting and host of Whiskey WinsDay. I am honored to recommend Cherry Assistant. I've had such an incredible experience working with Renee, who is my virtual assistant, that the Cherry Assistant team helped align me with. And it was a go from the beginning. We're very much aligned. I work in live streaming and marketing and podcasting, and the VA that is working with me is helping me learn on all those things as well. So the skill set aligned, the personality aligned, and it's really been a great experience. It is helping me scale Whiskey WinsDay and focus on things that actually help bring in revenue. So thank you to Cherry Assistant for helping me build my marketing agency and my podcast in a year that's been incredibly difficult for many businesses just economically. But with your help, and having someone like Cherry Assistant who I'm able to actually rely on but also fit into my budget, it's just been really important and really helpful for me. So thank you so much to DJ Kim and the Cherry Assistant team.
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Jessie Lizak is the Founder and CEO of Reveting, a done for you podcasting and live streaming company based in Westerville, Ohio. She also hosts Whiskey WinsDay, co-hosts Deconstructing Data, and works as a Fractional CMO helping B2B founders and executives build personal brands.
Reveting is a done for you podcasting and live streaming company. The team helps B2B founders and executives discover and grow their personal brands across video, audio, and social distribution.
Cherry Assistant placed three full-time offshore hires at Reveting. A video editor, a podcast producer, and a guest booker and client coordinator now run the recurring production work that used to sit entirely on the founder.
Reveting has been a Cherry Assistant client for multiple years. The relationship started with one role and grew into three full-time placements as Whiskey WinsDay and the agency scaled.
Whiskey WinsDay is the live show hosted by Jessie Lizak under the Reveting brand. Cherry Assistant supports the show through podcast production, video editing, and guest coordination.
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