Cherry Assistant case study
Devonté Kavanaugh scaled EvenUp by hiring offshore through Cherry Assistant
“I genuinely could not recommend a better company to work with - and to work for.”
Devonté Kavanaugh
Sales Development Representative at EvenUp (formerly SDR at Cherry Assistant)
Connect on LinkedInAbout EvenUp
AI-powered settlement intelligence for personal injury firms.
Devonté's relationship with Cherry Assistant spans both sides of the platform - he was a client who hired an executive assistant for his business, then joined Cherry as an SDR for several years before moving into his current Sales Development Representative role at EvenUp.
Devonté Kavanaugh is a Sales Development Representative at EvenUp, the AI-powered settlement intelligence platform for personal injury firms. He first encountered Cherry Assistant as a client when he hired an executive assistant for his business. After working with Cherry as a client, Devonté joined the Cherry Assistant team as an SDR, where he built the foundation of his sales career before moving into his current role at EvenUp.
The challenge
What was holding EvenUp back
Devonté needed an executive assistant who could absorb the personal-admin and business operations work that comes with running a small business - booking reservations, travel arrangements, and general administrative throughput. He had never worked with a virtual assistant before and wasn't sure what to expect from the hiring process, the onboarding, or the day-to-day working relationship.
The solution
Roles Cherry Assistant placed at EvenUp
- Executive assistant (personal admin, travel, reservations, general business)
Cherry Assistant delivered a shortlist of tailored candidates in under two weeks. Cherry walked Devonté through every step of the onboarding - particularly important since this was his first time hiring a VA - and the placed executive assistant took over the personal admin, travel, reservation, and general operations work that had been pulling him off higher-leverage tasks.
The outcome
What changed for EvenUp
Time to shortlist
Tailored candidates delivered in under two weeks
Scope absorbed
Personal admin, travel, reservations, and general business operations
Onward
Devonté joined Cherry as an SDR - the foundation of his sales career
Video transcript
Devonté Kavanaugh on working with Cherry Assistant
Hey, my name's Devonté, and I use Cherry Assistant to hire an executive assistant, and they helped me with pretty much everything. They helped me with personal admin work, booking reservations, making travel arrangements, and just general business overall. Once I reached out to them, I received amazing candidates that were tailored to exactly what I was looking for in less than two weeks. And they helped me every step of the way during the onboarding since I hadn't worked with VAs before, and they made the process so smooth and delivered on exactly what I needed for my business. I actually liked my experience working with Cherry so much that I worked for them as an SDR for a number of years. And you know, that laid the foundation for my career. And now I work as an SDR at a top AI company. And so, you know, all thanks to Cherry. I can't, you know, vouch for them enough. Overall, I genuinely could not recommend a better company to work with and to work for. But you know, rather than my words, let the proof be in the pudding and try them out for yourselves.
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Devonté Kavanaugh is a Sales Development Representative at EvenUp. He first encountered Cherry Assistant as a client when he hired an executive assistant for his business, then joined the Cherry Assistant team as an SDR for several years before moving into his current role at EvenUp.
Devonté needed help with personal admin, booking reservations, travel arrangements, and general business operations. He had never worked with a VA before and wanted a hiring process that walked him through onboarding step by step.
Devonté received a shortlist of tailored candidates in under two weeks - matching Cherry Assistant's standard time-to-shortlist timeline.
Devonté's Cherry-placed executive assistant handled personal admin work, booking reservations, making travel arrangements, and general business operations support.
After his experience as a client, Devonté was impressed enough with Cherry Assistant to join the team as an SDR. He worked at Cherry as an SDR for several years and credits that experience with laying the foundation for his sales career, including his current Sales Development Representative role at EvenUp.
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