Job Description
What this role covers
We are hiring a Lead Generation Specialist for a professional services company in the health care industry dealing with mental health & wellness services. This is a Full-Time remote role for a U.S.-based company.
The role blends outbound marketing outreach with funnel building, lead engagement and therapist education. Your primary responsibility is to communicate the benefits of the therapy to potential patients and to local mental health providers who may refer their clients. You will use psychology today website to contact therapists and email lists to contact potential clients.
Key Responsibilities:
Conduct outbound calls to prospective clients, website leads and therapy practices.
Build and manage outbound email marketing funnels for both patient leads and professional referral sources.
Explain the treatment, it's clinical benefits, insurance coverage and success rates.
Educate therapists on how we can support clients struggling with depression and anxiety.
Coordinate with clinical staff for screenings, appointments and referral follow up.
Maintain CRM data, outreach logs and conversion tracking.
Represent the brand with professionalism and medical accuracy.
Required Qualifications:
Background in Marketing and Outbound Sales
2+ years experience with funnel automation, email campaigns or healthcare lead generation
2+ years experience with sales calls
Preferred Qualifications:
2+years experience in Marketing or sales background
Experience in the mental health or wellness industry
Knowledge of therapy practices, insurance processes, or patient referral systems
Strong written and verbal communication skills for professional and patient engagement
Ability to work independently and manage multiple outreach campaigns simultaneously
Familiarity with compliance and privacy regulations in healthcare communications (HIPAA awareness)
Comfort with analyzing campaign performance and optimizing outreach strategies
Required Skills & Tools:
2+ years experience with Hubspot CRM
Experience with Marketing funnel software and ring central
Experience with Outlook
Schedule & Pay:
Full-Time position; Monday–Friday, 9:00 AM–5:00 PM MST.
Fully remote role for a U.S.-based company
Pay ranges from R14,000 - R19,000 per month
Annual raises and confirmed holidays
System Requirements:
Internet speed of at least 20 Mbps
Computer with a 2.4 GHz processor or higher
8 GB of RAM or higher
Windows 10 or newer, or Mac OS X 10.10 or newer
HD 720p webcam
Headset with a microphone
Benefits:
Competitive pay rates
Remote work flexibility – from home or any location of your choice
Elimination of commute time
Consistent work with the same clients, fostering long-term relationships
Stable work hours and consistent pay
Supportive and inclusive environment that values diversity and growth
If you are a proactive, detail-oriented lead generation and marketing professional passionate about connecting people to mental health support, we would love to hear from you. Join our team to make a meaningful impact in the lives of those seeking therapy while working remotely in a flexible and supportive environment.